COLLABORATE WITH
H-T-M ON NIKEID
For the first time ever, H-T-M — the ongoing collaboration between style leader Hiroshi Fujiwara, Nike design legend Tinker Hatfield and Nike CEO and designer Mark Parker — unleashes NIKEiD custom palettes onto three iconic Air Maxes.
![](https://freight.cargo.site/t/original/i/296a6d1f2055a5f7cc4a4e36dd23d80f3ea48ae7e1487e5c367488e691ae0994/304176_SP16_NSW_AMD_H_Letter_Square_Gif_A_High_021816_Small.gif)
![](https://freight.cargo.site/t/original/i/db8860df6e88ff02e7ac7a7eafe8a298ea58397b02f4ab611a22ac5ac2d57715/ProX_Palettes_Still_Hiroshi_160302_lowres_o.jpg)
![](https://freight.cargo.site/t/original/i/a6ce06f6e71ee860f49bd94a346375137f3ea859131ddbfb2545e8a77aca999d/304176_SP16_NSW_AMD_T_Letter_Square_Gif_A_High_021816_Small.gif)
![](https://freight.cargo.site/t/original/i/cdc012d8dcd788e436d4daf27f4ffa79b2c8fc265406bfababd4368041537164/T-PRINT-160301_lowres_o.jpg)
![](https://freight.cargo.site/t/original/i/8848dedf4918fcb83d629f65d02ad263d86f53473c4346006d9de1a96bcb10e8/304176_SP16_NSW_AMD_M_Letter_Gif_Square_C_Small_022916_Small.gif)
![](https://freight.cargo.site/t/original/i/534b4281549754671b5371568b900cc2495699e4b145917a2277803ba84ec70b/ProX_Palettes_Still_Mark_160302_lowres_o.jpg)
![](https://freight.cargo.site/t/original/i/db8860df6e88ff02e7ac7a7eafe8a298ea58397b02f4ab611a22ac5ac2d57715/ProX_Palettes_Still_Hiroshi_160302_lowres_o.jpg)
![](https://freight.cargo.site/t/original/i/534b4281549754671b5371568b900cc2495699e4b145917a2277803ba84ec70b/ProX_Palettes_Still_Mark_160302_lowres_o.jpg)
![](https://freight.cargo.site/t/original/i/cdc012d8dcd788e436d4daf27f4ffa79b2c8fc265406bfababd4368041537164/T-PRINT-160301_lowres_o.jpg)
Athlete Films
We created over 40 personalized athlete films and products. Below is an example of film for Neymar JR. (video’s no longer available)
Nike.com website
Site currently not available
![](https://freight.cargo.site/t/original/i/ae8fc929279f3de7aa2b40956de80380a61a8367405003d7a3e22880cdb25b25/HTMiD-LP-Desktop-08_Small.jpg)
Credits:
This project was a huge collaboration with an amazing group of talented folks internally at Nike as well as some external partners:
Creative Agencies:
SUPERMOREBETTER
Man Vs Machine
Huge
Splash